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Welcome to Healthy Traditions!
What is Healthy Traditions?
Healthy Traditions is a set of standards defined by traditional values and ways of producing food and healthy products. Recognizing that today’s standards for terms such as “organic,” “GMO-free,” or “natural” can often be confusing and conflicting, we have developed our own standards that far exceed most other industry buzzword marketing terms.
Healthy Traditions is a concept that understands that “newer” is not necessarily “better” or “healthier.” There is much wisdom from the ancients, and history shows us that we are living during an age in which people are less connected to food sources than perhaps any other period of human history. The result is that the production of food today is primarily controlled by a very small group of large corporations. These corporations may not reflect our own values in terms of food; so there is a need to return to basics and fundamentals of food production that have historically nourished populations for thousands of years.
Food is necessary for life, and therefore has historically carried great value. In the 21st century, it would appear that the majority of those who control the food supply value quantity over quality. In the U.S., powerful government subsidies backed by tax revenues control which crops dominate the world marketplace. If a change is to come about in the food choices available today, it will take an educated consumer understanding what healthy food is, and being willing to pay a higher price for unsubsidized food that is not controlled by large government-backed food monopolies. For more on this topic see: YOU the Taxpayer are Funding the Agri Business Takeover of our Food Supply.
Since most of the population in the U.S. today are purchasing food that they have no idea of its origin, labeling has become a big issue. Since 2002 the United States Department of Agriculture (USDA) has controlled and regulated the term “organic.” We address the difficulties in trusting this government organic certification program here. The more recent controversy over labeling is regarding genetically modified food, for which there are currently no government restrictions or regulations.
So while consumer demand is present to know whether or not food is genetically altered, we have personally tested food that has been labeled by private organizations that supply some sort of non-GMO verification label, and found that they are not accurate. For one thing, there are only a handful of crops that are currently grown with genetically modified seed, and yet everything under the sun is being labeled “non-GMO” even if there are no GMO equivalents in the market place. Non-GMO product labeling has grown to more than $1 billion in sales, and is a profitable marketing term.
We recently tested three products carrying a non-GMO label claim, taken from the shelf of a popular health food store . They were corn and soy products. Two out of the three tested positive for GMO DNA. Unfortunately, many non-GMO label claims cannot be trusted!
Healthy Traditions has developed its own standards for GMO labeling with our GMO-Tested program.
Perhaps a far bigger need today is to know which foods are contaminated with the toxic herbicide glyphosate. We are not aware of any labeling program that makes claims for providing foods not contaminated with glyphosate, so we started our own Glyphosate-Tested program.
Tropical Traditions and the Tropical Traditions line of products developed out of a need to supply foods in the marketplace that were either not available or difficult to find. It started with coconut oil back in 2002, when there were few dietary coconut oils found in the U.S market due to negative campaigns against healthy saturated fats, and the very few coconut oils that were available were highly refined coconut oils. We restored traditional methods of producing coconut oil by hand, and also worked to provide consumer access to other traditional products that had fallen out of favor in the U.S. market, but for which there was a demand from health-conscious consumers interested in sourcing food outside the corporate commodity food supply kept cheap by government subsidies.
As we have grown over the past twelve years, we have endeavored to educate consumers in traditional products, and to make those products available in the marketplace. While we have always been committed to non-GMO and standards that far exceed the current USDA standards for organic food, we felt it was time to define our own standards and labels. These are standards we have retained since day one, but now it is time to define those standards and distinguish ourselves from other certification standards currently found in the marketplace.
Our Seals of Approval
Can you trust the USDA organic certification?
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